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dc.contributor.authorO'Brien, Patrick
dc.contributor.authorYoung, Scott W.H.
dc.contributor.authorArlitsch, Kenning
dc.contributor.authorBenedict, Karl
dc.date.accessioned2018-12-31T18:05:46Z
dc.date.available2018-12-31T18:05:46Z
dc.date.issued2018-09
dc.identifier.citationPatrick O’Brien, Scott W.H. Young, Kenning Arlitsch, Karl Benedict, (2018) "Protecting privacy on the web: A study of HTTPS and Google Analytics implementation in academic library websites", Online Information Review, Vol. 42 Issue: 6, pp.734-751en_US
dc.identifier.issn1468-4527
dc.identifier.urihttps://scholarworks.montana.edu/xmlui/handle/1/15113
dc.description.abstractThe purpose of this paper is to examine the extent to which HTTPS encryption and Google Analytics services have been implemented on academic library websites and to discuss the privacy implications of free services that introduce web tracking of users. The home pages of 279 academic libraries were analyzed for the presence of HTTPS, Google Analytics services and privacy-protection features. Results indicate that HTTPS implementation on library websites is not widespread, and many libraries continue to offer non-secured connections without an automatically enforced redirect to a secure connection. Furthermore, a large majority of library websites included in the study have implemented Google Analytics and/or Google Tag Manager, yet only very few connect securely to Google via HTTPS or have implemented Google Analytics IP anonymization. Librarians are encouraged to increase awareness of this issue and take concerted and coherent action across five interrelated areas: implementing secure web protocols (HTTPS), user education, privacy policies, informed consent and risk/benefit analyses.en_US
dc.description.sponsorshipThis research was conducted as part of a grant generously funded by the Institute of Museum and Library Services (IMLS). “Measuring Up: Assessing Accuracy of Reported Use and Impact of Digital Repositories” was a three-year research project led by Montana State University, in partnership with the Association of Research Libraries, OCLC Research, and the University of New Mexico (IMLS Log Number: LG-06-14-0090-14).en_US
dc.language.isoen_USen_US
dc.publisherEmeralden_US
dc.rightsThis article is published under the Creative Commons Attribution (CC BY 4.0) licence. Anyone may reproduce, distribute, translate and create derivative works of this article (for both commercial and non-commercial purposes), subject to full attribution to the original publication and authors.en_US
dc.rights.urihttp://creativecommons.org/licences/by/4.0/legalcodeen_US
dc.subjectWeb analyticsen_US
dc.subjectHTTPSen_US
dc.subjectThird-party trackingen_US
dc.subjectWeb privacyen_US
dc.subjectGoogle Analyticsen_US
dc.titleProtecting privacy on the web: A study of HTTPS and Google Analyticsen_US
dc.typeArticleen_US
mus.citation.extentfirstpage734en_US
mus.citation.extentlastpage751en_US
mus.citation.issue6en_US
mus.citation.journaltitleOnline Information Reviewen_US
mus.citation.volume42en_US
mus.identifier.categoryEngineering & Computer Scienceen_US
mus.identifier.categorySocial Sciencesen_US
mus.identifier.doihttps://doi.org/10.1108/OIR-02-2018-0056en_US
mus.relation.collegeLibraryen_US
mus.relation.departmentLibrary.en_US
mus.relation.universityMontana State University - Bozemanen_US
mus.data.thumbpage1en_US


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This article is published under the Creative Commons Attribution (CC BY 4.0) licence. Anyone may reproduce, distribute, translate and create derivative works of this article (for both commercial and non-commercial purposes), subject to full attribution to the original publication and authors.
Except where otherwise noted, this item's license is described as This article is published under the Creative Commons Attribution (CC BY 4.0) licence. Anyone may reproduce, distribute, translate and create derivative works of this article (for both commercial and non-commercial purposes), subject to full attribution to the original publication and authors.