Heeding the signals: applying Web best practices when Google recommends

dc.contributor.authorAskey, Dale
dc.contributor.authorArlitsch, Kenning
dc.date.accessioned2015-01-27T20:26:31Z
dc.date.available2015-01-27T20:26:31Z
dc.date.issued2014-11
dc.description.abstractGoogle is the single largest driver of traffic to library websites and digital repositories, and librarians would do well to listen when the search giant reveals information about its practices or makes recommendations. Recently, Google announced that it would begin to favor websites that use the secure hypertext transfer protocol (HTTPS) in its search results rankings. HTTPS encrypts data transmission and one of Google’s stated reasons for this change is to help make the Web safer and minimize data theft. Similar announcements by Google have sometimes been ignored by librarians, to the peril of the visibility and use of library products and services on the Web.en_US
dc.identifier.citationDale Askey & Kenning Arlitsch (2014): Heeding The Signals: Applying Web Best Practices When Google Recommends, Journal of Library Administration, 55:1, 49-59en_US
dc.identifier.issn1540-3564
dc.identifier.urihttps://scholarworks.montana.edu/handle/1/8812
dc.language.isoen_USen_US
dc.publisherRoutledgeen_US
dc.subjectGoogle
dc.subjectsearch engine results rankings
dc.subjectSEO
dc.subjectprivacy
dc.subjectdata security
dc.subjectIT skills
dc.subjectHTTPSen_US
dc.titleHeeding the signals: applying Web best practices when Google recommendsen_US
dc.typeArticleen_US
mus.citation.extentfirstpage49en_US
mus.citation.extentlastpage59en_US
mus.citation.issue1en_US
mus.citation.journaltitleJournal of Library Administrationen_US
mus.citation.volume55en_US
mus.contributor.orcidArlitsch, Kenning|0000-0002-5919-735Xen_US
mus.identifier.categoryEngineering & Computer Scienceen_US
mus.identifier.doi10.1080/01930826.2014.978685en_US
mus.relation.collegeLibrary
mus.relation.collegeLibraryen_US
mus.relation.departmentLibrary.en_US
mus.relation.universityMontana State University - Bozemanen_US

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