College of Business
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The Mission of the Jake Jabs College of Business & Entrepreneurship (JJCBE) is to provide excellence in undergraduate and select graduate business education.
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Item International expansion of retailers: the role of technical expertise, alliances and allocation of resources in economic crises(2019-05) Sung, Eunyoung (Christine); Goebel, TaiEconomic downturns are often viewed as threats to prosperity and the challenges they can pose for international retailers are well documented. However, the potential opportunities of economic downturns are less well understood. In this paper, we ask whether or how these environments might actually afford occasions for strategic market adjustment, in the form of international expansion to new markets. Specifically, drawing on resource-based theory and game theory, we consider how a firm\'s financial performance during international expansion in a downturn may be predicted by its engagement in three modes of knowledge transfer. We consider knowledge transfer enabled by: 1) long-term investment in technical expertise; 2) formation of alliances in the local target market; 3) focused allocation of firm resources. Based on cases from the 1997 Asian Financial Crisis, the 2007 US recession and the 2009 European Sovereign Debt Crisis, we developed propositions to guide future research on international expansion during economic downturns.Item Bike-Sharing Systems in Poland(2019-04) Bielinski, Tomasz; Kwapisz, Agnieszka; Wazna, AgnieszkaBike-sharing is widely recognized as an eco-friendly mode of transportation and seen as one of the solutions to the problem of air pollution and congestion. As there is little research exploring the performance of bicycle-sharing systems (BSS), many municipal authorities invest in their development without knowledge of their effectiveness. Therefore, the aim of this article is to identify factors that correlate with BSS performance. Data related to BSS and urban characteristics were collected for the 56 cities in Poland, which is the population of BSS systems in this country. The Ordinary Least Square regression model was used to estimate the model. Additionally, to support our findings, a survey of 3631 cyclists was conducted. Our main findings show that BSS performance was positively related to cities’ population, tourism, number of bike stations per capita, congestion, bicycle pathways’ length and higher temperature, and negatively related to precipitation. We have also found that one BSS operator was more effective compared to the others.Item Motivators of Prestige Brand Purchase: Testing Cultural (In)stability of Measures Over Time Across the United States, Poland, and South Korea(2019) Sung, Eunyoung (Christine); Calantone, R.; Huddleston, PatriciaThis paper encompasses two studies of how cultural dimensions help us understand consumers’ motivations to buy prestige brands in the global market. In Study 1, we investigated the effects of social interaction factors on prestige brand purchase in the U.S., Poland, and South Korea. The study model was conceptualized using individualism as a cultural characteristic, drawn from Hofstede’s cultural dimension theory. Consumers from these three countries represented high, medium, and low levels of individualism (N=1816). Two data analysis procedures were conducted. After strict measurement equivalence tests, we tested our SEM and confirmed that public self-image mediates the relationship between social belonging and prestige brand purchase preference. For two countries, we found differences in social belonging effect, such that consumers with low social belonging were more likely to show high prestige brand purchase behavior. In Study 2, we tested cultural (in)stability of measures (motivators) over time using two data sets (total N= 3,622). Of these countries, we found that only South Korea has shifted its values over time and demonstrated intergenerational differences in prestige brand purchase preference.Item Operational efficiency, patient composition and regional context of U.S. health centers: Associations with access to early prenatal care and low birth weight(2019-04) Thorsen, Maggie L.; Thorsen, Andreas H.; McGarvey, Ronald G.Community health centers (CHCs) provide comprehensive medical services to medically under-served Americans, helping to reduce health disparities. This study aimed to identify the unique compositions and contexts of CHCs to better understand variation in access to early prenatal care and rates of low birth weights (LBW). Data include CHC-level data from the Uniform Data System, and regional-level data from the US Census American Community Survey and Behavioral Risk Factor Surveillance System. First, latent class analysis was conducted to identify unobserved subgroups of CHCs. Second, data envelopment analysis was performed to evaluate the operational efficiency of CHCs. Third, we used generalized linear models to examine the associations between the CHC subgroups, efficiency, and perinatal outcomes. Seven classes of CHCs were identified, including two rural classes, one suburban, one with large centers serving poor minorities in low poverty areas, and three urban classes. Many of these classes were characterized by the racial compositions of their patients. Findings indicate that CHCs serving white patients in rural areas have greater access to early prenatal care. Health centers with greater efficiency have lower rates of LBW, as do those who serve largely white patient populations in rural areas. CHCs serving poor racial minorities living in low-poverty areas had particularly low levels of access to early prenatal care and high rates of LBW. Findings highlight that significant diversity exists in the sociodemographic composition and regional context of US health centers, in ways that are associated with their operations, delivery of care, and health outcomes. Results from this study highlight that while the provision of early prenatal care and the efficiency with which a health center operates may improve the health of the women served by CHCs and their babies, the underlying social and economic conditions facing patients ultimately have a larger association with their health.Item Me first, then the environment: young Millennials as green consumers(2018-04) Naderi, Iman; Van Steenburg, EricPurpose This research aims to shed greater light on millennials' green behavior by examining four psychographic variables (selfless altruism, frugality, risk aversion, and time orientation) that may be relevant to millennials' motives to engage in environmental activities. Design/methodology/approach Data were collected from a sample of younger millennials (n = 276; age = 18 to 30) using a self-administered questionnaire. The data were then analyzed using structural equation modeling (SEM) technique. Findings Overall, the results of the study reveal that rational and self-oriented rather than emotional and others-oriented motives lead millennials to act pro-environmentally. Practical implications The findings of this study have implications for environmental advocates, policymakers and green marketers. For instance, the findings suggest that environmental regulators and lawmakers should continue their efforts to provide economic incentives to encourage pro-environmental purchases among millennials. Additionally, marketers of green products may pursue self-directed targeting strategies in promoting green products among millennials. Originality/value Millennials grasp the environmental consequences of their actions and have the education, motivation and social awareness to participate in the green movement. However, they have not truly begun to fully integrate their beliefs and actions. The present study is an initial attempt to address this issue by investigating various psychological factors that are relevant to the millennials' core behavioral motives.Item Analysis and action: The political will and public will approach(2018-05) Raile, Amber N. W.; Raile, Eric D.; Post, Lori A.Addressing complex social problems requires the implementation of public policies in support of positive social change efforts. Both political will and public will are crucial elements of such efforts. This article details an approach for analysis and action consistent with other action research approaches that facilitators can use in analyzing and subsequently helping to build political will and public will to address social problems. This article outlines a basic toolkit for action researchers working in the public policy arena. Four basic and iterative tasks, based on formal conceptual definitions of political will and public will, make up this approach for analysis and action. These tasks are stakeholder identification, assessment of stakeholder views of problems and solutions, alignment of problem and solution understandings, and the building of firm commitments and mutual accountability. Action researchers working to bring about positive social change through public policy can use this approach to structure their efforts.Item A Theater Intervention to Promote Communication and Disclosure of Suicidal Ideation(2017-05) Keller, Sarah N.; Austin, C. Graham; McNeill, VanessaYoung adults from Montana have a higher rate of suicide than their national counterparts. There is a clear need for targeted interventions to address this disparity. The authors evaluate a community-based, narrative theater project designed to increase awareness and use of suicide-prevention resources among eastern Montana youth. As a first step, seven group interviews with Montana young adults (n = 27) were conducted to identify current perceptions about suicide and suicide prevention. Interviews were conducted before and after subjects were exposed to a community-based theater production about suicide. Emergent thematic categories were organized using the four main constructs of the extended parallel process model. After the performance, participants expressed increased awareness of prevention resources; perceived susceptibility to the threat of suicide and depression; and self-efficacy for accessing help and assisting others. There were mixed results for perceived response efficacy. Implications and recommendations for intervention development are discussed.Item "Bang for buck" in microfinance: Wellbeing mentorship or business education?(2018-06) Gamble, Edward N.Within the microfinance literature, there is a growing interest in institutional logics. This paper explores ways that microfinance institutions can overcome the logic-tension of offering developmental programs and maintaining financial stability. First, I conduct a randomized control trial in Uganda to examine the financial and non-financial outcomes of loan recipients. Second, I use results from the field experiment, in a resource allocation model, to optimize the goals of a lending institution. I find that wellbeing mentorship, rather than business training, is the best ‘bang for buck’ when considering the interests of both the women entrepreneurs and the microfinance lending institution.Item Department vs. Discount Store Patronage: Effects of Self-image Congruence(2018-05) Sung, Eunyoung (Christine); Huddleston, PatriciaPurpose This paper explores the antecedents and consequences of consumers’ need for self-image congruence on their retail patronage of department (high-end) and discount (low-end) stores to purchase name-brand products in two product categories, apparel and home décor. It also compared online to offline shopping and considered two mediator variables, frugality and materialism. Design/methodology/approach The paper analyzed the hypothesized relationships using structural equation modeling (SEM) and MANOVA. Study 1 suggested the model using secondary data, and Study 2 measured and confirmed the relationships using scenario-based online survey data. An MANOVA test was used to compare the shopping behavior of consumers with high and low need for self-image congruence. Findings A strong causal link was found between concern with appearance and need for self-image congruence, and a positive relationship between need for self-image congruence and high- and low-end retail store patronage offline and online. While the group with high (vs low) need for self-image congruence was more likely to patronize department stores, unexpectedly, both the high and low self-image congruence groups were equally likely to shop at discount stores. Practical implications The findings suggest that marketing messages focusing on concern for appearance may succeed by tapping into consumers’ need for self-image congruence with brand product/retail store images. Results also showed that consumers with high self-image congruence often patronize discount retail stores, suggesting marketing opportunities for low-end retailers. Originality/value Because consumers with high need for self-image congruence patronize both department and discount stores, it is suggested that self-image congruity may be multi-dimensional. The current study is also the first to examine structural relationships to test patronage behavior between department and discount stores offline and online.Item Current Opinions on Forensic Accounting Education(2018-01) Kramer, Bonita; Seda, Michael; Bobashev, GeorgiyPurpose This paper aims to determine current views of educators and practitioners regarding forensic accounting education, given the recent dramatic growth in the number of colleges and universities offering such education. Design/methodology/approach Survey, with statistical analysis of responses. Findings Results find that while both groups agree the demand for forensic accounting services will increase in the near future and that they prefer a separate course or degree be offered at the graduate and undergraduate levels, there are several significant differences between the educators’ and practitioners’ opinions on forensic accounting content and preferred teaching techniques. Practitioners consider topics outside traditional accounting as more important to include in forensic accounting education, and more highly value teaching techniques that add an experiential learning component. Practical implications Results can be useful to educators who have not considered offering forensic accounting courses or who wish to refine or update their existing forensic accounting education. Students seeking a career in forensic accounting can also use these results to facilitate their course choices to develop skills that employers value. Social implications These results find that practitioners value some nontraditional accounting skills, such as in forensic technology and interviewing, more highly than academics, which suggests accounting educators may need to develop interdisciplinary approaches to forensic accounting education. Originality/value As the number of institutions offering forensic accounting education has dramatically increased, current views of forensic accounting educators and practitioners are needed.